Data Analyst, Marketing Analytics

I’m Gloria, a data analyst specializing in marketing analytics within the University of Tennessee’s Office of Communications and Marketing.

Over the past two years, I’ve contributed to building UT’s marketing analytics infrastructure from the ground up. My work sits at the intersection of data, marketing strategy, and user experience. I help teams ask better questions, surface meaningful trends, and connect audience behavior to strategic outcomes.

Previously, I was a data analyst at FiscalNote, a policy tech company based in Washington, DC, specializing in building and maintaining automated web scrapers as part of the data pipeline that powered FiscalNote’s legislative tracking platform.

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Contact


I’m based in Knoxville, TN. If you want to learn more about me, you can check out my LinkedIn or email me at [email protected].

©2025 Gloria Yu